Before you begin, check that your Instagram is set to a Professional (Business) Account in Instagram settings.
Step 1: Set up your Instagram Business Account
Open Instagram and go to your profile.
Tap ☰ (menu) in the top-right corner.
Select Settings and privacy > Account type and tools > Switch to professional account.
Choose a category that best describes your business.
Select Business.
✅ Your Instagram account is now set as a Business Account.
Step 2: Connect Instagram to Meta Business Portfolio
Open Meta Business Suite and log into your existing Business Portfolio.
Go to Business Settings.
Under Accounts / Connected Accounts, select Add Instagram Account.
Choose one of the following:
Connect an existing Instagram Business account
Convert a personal Instagram account to Business
Log in with your Instagram details.
Confirm you have admin rights and grant permissions.
Step 3: Link Instagram to Facebook Page
In Meta Business Suite, go to your Facebook Page Settings.
Select Instagram Account.
Choose the Instagram account you just connected.
Verify and confirm the link.
Step 4: Verify Integration
Your Instagram account should now appear in your Business Portfolio.
You should be able to manage Instagram content and insights through Meta Business Suite.
Additional Considerations
Both your Facebook Page and Instagram account must be set as Business profiles.
Use the same login details across platforms.
Some accounts may require additional verification.
Troubleshooting
Ensure you are an admin on both the Facebook Page and Instagram account.
If issues persist, try logging out and back in on both platforms.
Check for pop-up blockers or permission prompts that may need to be accepted.