Overview
Properti allows you to upload and schedule videos for social media. However, the platform does not include built-in video editing tools. Any edits such as adding music, muting audio, trimming clips, or adjusting formats must be completed before uploading your video to Properti.
This guide outlines how to properly prepare your video content for smooth uploading and posting, along with updated Instagram time limits for Stories and Reels.
Video Editing Features in Properti
Properti does not support video editing features such as:
Adding or mixing audio
Muting or adjusting original sound
Trimming or cutting clips
Adding text overlays, effects, or transitions
Any required edits must be done externally before upload.
1. Uploading Professionally Edited Videos
If your video is already edited and finalised:
Go to the video upload area in Properti.
Select Manual Upload.
Choose your video file and add it to your campaign or schedule.
2. Editing Videos Before Uploading
Use Canva for Editing (Recommended)
With Properti’s Canva App integration, you can:
Add music
Mute or adjust audio
Trim and cut clips
Add captions, overlays, and text
Export vertical versions for Reels and Stories
After editing, download the final version and upload it manually into Properti.
Video Requirements, Time Limits, and Best Practices
File Size Limit
❗Maximum upload size: 1GB
Instagram Time Limits (Updated)
These limits apply when posting through Properti:
Reels: up to 15 minutes
Stories: up to 60 seconds total (Properti publishes as one 60-second story segment)
Recommended Length for Engagement
✅ 15 to 60 seconds
✅ Shorter videos typically perform better across social platforms
Landscape vs Vertical
Reels and Stories require vertical (9:16) format
Landscape videos may not upload or will appear cropped
Avoid using landscape videos for Reels
Important Notes About Adding Music
If you add music inside Instagram or Facebook, your account will automatically switch to a Creator or Personal account.
This causes:
Properti connection to break
Posts to stop publishing
Reconnection issues with Instagram
To avoid this:
✅ Edit your video externally (e.g., Canva)
✅ Keep your Instagram account set as Business
✅ Upload only fully edited videos to Properti
Tips for Smooth Video Uploads
Export vertically for Reels and Stories
Keep the file under 1GB
Complete all audio edits before uploading
Avoid adding platform-native music
Keep your Instagram account as Business Account