What is the Properti Snippet used for?

This is a unique piece of code that installs the Meta pixel and Google Conversion tags to your website.

The Properti Snippet has two functions:
  1. Optimisation of campaigns sending clicks to website
    1. Website Clicks
    2. Website lead forms
  2. Allows for retargeting campaigns through custom audiences

For instructions to install the Properti Snippet to your website, please see the article here: Properti Snippet